Halstead Jewelry Articles
Halstead is passionate about supporting small jewelry businesses. Check out our huge archives of helpful articles for makers including technique tutorials, business advice, and connection to resources in our community. Craftsmen and designers alike trust Halstead for supplies and information. Our goal is to help you be successful. Subscribe to keep learning and growing in your profession.Subscribe Now!
Targeting your customers properly is the foundation of successful marketing campaigns. Read on for tips to make sure you understand your customers and make the most out of your marketing strategy.
Sometimes you need more than just basic edits when it comes to your jewelry photography. Maybe you want to take less photos by using one photo to represent multiple types of stone or metals, or maybe you need to remove unwanted light streaks and spots. Here we'll discuss how to do those things.
Sometimes as a jewelry business owner you feel the need to take up a side gig - maybe it's a financial need or a desire for extra jewelry-related experience to build your resume. Sarah Rachel Brown has some great ideas for side hustles for jewelers!
Making jewelry is a great creative outlet and is a popular hobby. For one reason or another, you may decide to take the plunge and turn it into a business. Check out these tips for transitioning your jewelry hobby into a successful business.
There are a lot of options for selling your jewelry online. Read on to learn the benefits of having your own website and which e-commerce platforms are popular. Make sure to find the right website platform for your jewelry business.
by Lisa Lehmann
Being a jewelry maker comes with the task of not only creating beautiful pieces, but telling your story when you sell them to strangers. Lisa Lehmann has advice for how to connect with your customers to create a one-of-a-kind experience.
Despite the age-old adage "Never judge a book by its cover" it's a part of human nature to do so. When it comes to running a jewelry business, your brand is your book cover, so follow our tips to make sure it will draw customers in.