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In this article we’ll go over why you should edit your jewelry photos before posting them online as well as how to clip them and the best fr
June 11, 2020

Editing & Clipping Your Jewelry Photos

by Janelle Hinesley

In this article, we’ll go over why you should edit your jewelry photos before posting them online as well as how to clip them with the best free software options available!

Jewelry Podcasts are a great way to get information about what is happening in the jewelry industry.
June 08, 2020

Jewelry Podcasts - Perceived Value & More

by Ashley Maldonado

Podcasts have become so popular and with the rise of hands free devices listening has never been easier. We have compiled a list of must- listen jewelry podcasts. While working in your studio or driving in the car tune in to stay up to date on trends, techniques, business tips, & industry advice.

Selfies are a fun way to show off your jewelry! But they should still look professional. Get tips to take an amazing jewelry selfie.
May 12, 2020

The Art of the Jewelry Selfie

by Ashley Maldonado

Do you have a love-hate relationship with selfies? They’re a great way to show off your jewelry on social media! Read on for tips to take an amazing jewelry selfie.

If you’re unable to work in your jewelry studio it is a great time to focus on your business. We have a few tips and ideas to help you out.
March 26, 2020

9 Ways To Build Your Jewelry Business During The Coronavirus Shutdown

by Ashley Maldonado

Whatever stage of lockdown your area is in, if you’re unable to work in your studio during this crisis it is a great time to focus on your business. We have a few tips and ideas to help you out.

Personal safety in the jewelry business is an important issue. Use these tips to keep you and your inventory safe at home and on the road.
February 26, 2020

10 Tips for Personal Safety in the Jewelry Business

by Hilary Halstead Scott

Personal safety is an important issue in our field. Unfortunately, it is rarely given due attention until the aftermath of a tragedy when a member of our community is the victim of burglary or assault. This article will explore basic prevention strategies to protect yourself and your inventory.

Custom logo tags are an easy and affordable way to advance your jewelry business. Read on to see how adding logo tags can help your business.
February 05, 2020

How Custom Logo Tags Can Advance Your Jewelry Business

by Ashley Maldonado

Custom logo tags are an easy and affordable way to benefit your jewelry business. Read on to see how adding these tags can help your business succeed.

Every jewelry designer loves some press coverage! Read on for tips to create a media kit that will put your  designs in front of editors.
February 03, 2020

How to Create a Media Kit for Jewelry Artists

by Hilary Halstead Scott

Every jewelry designer loves a little press coverage! Read on for tips to create a media kit that will easily put your business and designs in front of editors and influencers.

Traditional Craft Schools are dotted around the country. The Craft School experience is designed to be a brief stay at a retreat campus wher
October 31, 2019

The Craft School Experience for Jewelers

by Kelli Vanyek Greene

The Craft School experience is designed to be a brief stay at a retreat campus where serious artists can explore a craft while enjoying a beautiful place and the company of like-minded peers.

An elevator pitch is the cornerstone of jewelry sales that every small business owner needs. If you missed out on the binge-watching era of
September 19, 2019

Tips to Nail Your Jewelry Sales Elevator Pitch

by Hilary Halstead Scott

An elevator pitch is the cornerstone of jewelry sales that every small business owner needs. If you missed out on the binge-watching era of Shark Tank and other business competition TV shows this may be a new term for you. Fear not, this article will take a deep dive into pitching concisely with a compelling call to action. You’ll be a jewelry sales pro before you know it!

If you’ve been frustrated by Instagram over the past year, you are not alone. Many blame the algorithm, which, if you don’t know what that i
September 13, 2019

5 Tips to Increase Your Instagram Engagement

by Liz Kantner

Don't let Instagram's algorithm mess up your jewelry marketing! Guest author Liz Kantner has her top 5 tips to increase you Instagram engagement.

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