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Read our top tips on how to run a successful jewelry business. Hint: it takes more than design skills, you will need to run the business side too!
May 06, 2022

5 Tips for a Successful Jewelry Business

by Ashley Maldonado

Making your jewelry is the fun part of owning your own jewelry business. But the reality of owning a jewelry business is that you have to run the business-side of things. Read on for our top 5 tips to run a successful jewelry business.

Lisa Lehmann, jewelry designer and mother, discusses using your family in marketing and gives us tips to navigate this tricky subject.
April 25, 2022

Family First: The Pros and Cons of Featuring Your Family in Marketing

by Lisa Lehmann

Lisa Lehmann, jewelry designer and mother, talks us through using your family in marketing. She discusses why it can be tricky, as well as gives helpful tips and questions to ask yourself that will help you decide what to post.

Andrea Li discusses selling and marketing your jewelry on Pinterest. She talks about the new features and why Pinterest is a unique platform.
April 18, 2022

Marketing your Jewelry on Pinterest

by Andrea Li

Join Andrea Li, jeweler and Pinterest marketing guru, to learn about selling your jewelry on Pinterest. She discusses why Pinterest is a unique platform and the new features that will benefit your jewelry business and why.

Using influencer marketing for your jewelry business is a valuable tactic that has grown and evolved over the last few years.
March 28, 2022

Jewelry Marketing Tips: Influencer Marketing

by Ashley Maldonado

Using influencer marketing for your jewelry business is a valuable tactic that has grown and evolved over the last few years. Read on to learn some of the ins and outs of this marketing tool.

When you're selling your jewelry online or creating a community around your brand, solid content comes in handy for your business.
March 07, 2022

Jewelry Marketing Tips: Creating Content

by Ashley Maldonado

When you're selling your jewelry online or creating a community around your brand, you need to give your customers something to look at, watch, and read. This is where a solid content marketing strategy comes in handy for your business. Read on for tips to create jewelry marketing content.

Learn how to understand your jewelry business customers and create a targeted audience to guide your marketing strategy.
October 04, 2021

Jewelry Marketing Tips: Understanding Your Customers

by Ashley Maldonado

Targeting your customers properly is the foundation of successful marketing campaigns. Read on for tips to make sure you understand your customers and make the most out of your marketing strategy.

These side hustle ideas for jewelry business owners will help you improve your business, jewelry, and finance skills.
September 08, 2021

Side Hustles for Your Jewelry Business

by Sarah Rachel Brown

Sometimes as a jewelry business owner you feel the need to take up a side gig - maybe it's a financial need or a desire for extra jewelry-related experience to build your resume. Sarah Rachel Brown has some great ideas for side hustles for jewelers!

Making jewelry is a popular hobby. Check out these tips to turn your jewelry making hobby into a successful business.
September 02, 2021

How to Transition your Jewelry Making Hobby into a Business

by Ashley Maldonado

Making jewelry is a great creative outlet and is a popular hobby. For one reason or another, you may decide to take the plunge and turn it into a business. Check out these tips for transitioning your jewelry hobby into a successful business.

Creating custom jewelry as part of your jewelry business model? Read Kristen Baird's top tips to streamline your custom jewelry workflow.
August 03, 2021

Tips to Start Offering Custom Jewelry

by Kristen Baird

Thinking of offering custom work but don't know where to start? Check out these tips from Kristen Baird on how to approach custom work to make sure you and your clients both have a great experience.

Learn more about the benefits of having your own website for selling jewelry and find the one that works best for you.
July 13, 2021

Which Website Shopping Platform is Right for Your Jewelry Business?

by Ashley Maldonado

There are a lot of options for selling your jewelry online. Read on to learn the benefits of having your own website and which e-commerce platforms are popular. Make sure to find the right website platform for your jewelry business.

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Halstead can help you build your small jewelry business.

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