Articles by Ashley
Jewelry Making as a Hobby: Keep it Enjoyable and Sustainable
Taking on jewelry making as a creative hobby has a wide range of benefits. But once you’ve gotten hooked, how do you make it sustainable and enjoyable long term? Read on for our best tips!
Jewelry Marketing Tips: Understanding Your Customers
Targeting your customers properly is the foundation of successful marketing campaigns. Read on for tips to make sure you understand your customers and make the most out of your marketing strategy.
How to Transition your Jewelry Making Hobby into a Business
Making jewelry is a great creative outlet and is a popular hobby. For one reason or another, you may decide to take the plunge and turn it into a business. Check out these tips for transitioning your jewelry hobby into a successful business.
Using Tube Bezel Settings in Your Jewelry
Easily make a variety of jewelry designs sparkle with tube bezel settings. Learn more about these versatile findings and find project inspiration to try out.
Which Website Shopping Platform is Right for Your Jewelry Business?
There are a lot of options for selling your jewelry online. Read on to learn the benefits of having your own website and which e-commerce platforms are popular. Make sure to find the right website platform for your jewelry business.
The Importance of Creating your Jewelry Brand
You hear about branding all the time when you start marketing your jewelry business, but what exactly is it and why is it so important? Learn more about this important jewelry marketing strategy.
Turn Your Artist Bio Into Your Jewelry Story
Buying jewelry is often an emotional purchase for your customers. Connect with them by turning your artist bio into a jewelry story that lets them know who you are as a designer and a person.
Halstead Grant Call for Entries
The annual Halstead Grant is now calling for entries from new jewelry businesses! Learn all about the requirements and prizes.
Halstead Design Challenge Rewind
The Halstead Design Challenge brought jewelers together each year to create a unique piece of jewelry as part of a fundraiser for SNAG. It welcomed everyone from hobbyists to experienced exhibition jewelers. Read more about each year's theme and the winners.
Jewelry Business Mentors Kickstart Your Career
As a jeweler just starting out in the industry, having a mentor can help kickstart your career! Read on to learn how to take advantage of learning from someone who's been through it all already.
