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Halstead is passionate about supporting small jewelry businesses. Check out our huge archives of helpful articles for makers including technique tutorials, business advice, and connection to resources in our community. Craftsmen and designers alike trust Halstead for supplies and information. Our goal is to help you be successful. Subscribe to keep learning and growing in your profession.

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Featured Post

Arianne Foulks gives you 5 tips to get high quality traffic to your jewelry website to increase sales.
October 10, 2022

5 Ways to Get More High Quality Traffic to Your Jewelry Website

by Arianne Foulks

In the digital age of online shopping, one way to get ahead is by attracting high quality traffic to your jewelry website. Arianne Foulks, branding and web design expert for creative small businesses, outlines 5 ways to attract the traffic you want.

Recent Posts

Christina Grace of TIN HAUS Jewelry is sharing her perspective on creating video for your handmade jewelry business based on her experience in show business.
November 14, 2022

TikTok Your Way to Engaging Jewelry Video Content

by Christina Grace

Christina Grace, owner of TIN HAUS Jewelry and multi-media user-generated content creator at TIN HAUS Media, offers her perspective on the video content creation process. With 15 years of experience in show business, she expands on her methodology for producing value-driven engaging videos.

Kristen Baird, of Kristen Baird Jewelry, gives helpful advice on building your jewelry business through major transitions so you can be successful on the other side.
October 26, 2022

Building Your Jewelry Business Through Transitions

by Kristen Baird

Kristen Baird, owner of Kristen Baird Jewelry, talks about building your jewelry business through major transitions. She gives helpful advice from her own experiences of taking her business from hobby to full time, hiring her first employee, building a family, and more, so that you can be successful on the other side.

Andrea Li gives you a step-by-step guide to holiday marketing for your jewelry brand on Pinterest. Follow along to get the most of the platform.
September 06, 2022

Pinterest Holiday Marketing Guide: Inspire, Influence, and Convert

by Andrea Li

Andrea Li, Pinterest marketing extraordinaire, walks you through using the platform for your holiday marketing. With a step-by-step guide and posting timeline, she shows you how to get the most out of Pinterest for your jewelry business.

Add a fun experience to your jewelry collection! Permanent bracelets are a fun and easy way to connect with your customers.
August 03, 2022

Add Permanent Bracelets to Your Jewelry Collection

by Ashley Maldonado

Permanent bracelets have taken off! Easily add this fun experience to your jewelry business offerings with these tips.

Lilian Raji discusses the key elements you need within your jewelry business before you’re ready to have a PR consultation for your brand.
July 25, 2022

How to Prepare your Jewelry Brand for a PR Consultation

by Lilian Raji

Lilian Raji follows up her PR for Jewelry post with information on how to prepare your brand for a PR consultation. She goes through the key elements you need to have in place before you’re ready.

This article covers advanced earring post soldering techniques. Learn to solder posts onto more complicated designs with ease.
July 01, 2022

Advanced Earring Post Soldering Techniques

by Sylvie Alusitz

Studio Coordinator Sylvie Alusitz gives you strategies for advanced earring post soldering. Whether your designs are irregularly shaped or you’re in production mode, follow along to make more involved post soldering a breeze.

Keeping track of all the weights, measurements, sizes, etc. that are needed to work in the jewelry industry can be a hassle, so we compiled
June 28, 2022

Jeweler’s Resources – Conversion Charts & Reference

by Janelle Hinesley

Keeping track of all the weights, measurements, sizes, etc. that are needed to work in the jewelry industry can be a hassle, so we compiled this list for you so you have one less thing to worry about! Jeweler's Conversion Chart

Take your jewelry business to the next level by applying for a grant. Read our list of grant opportunities, as well as resources and tips.
June 27, 2022

Grant Opportunities for your Jewelry Business

by Sylvie Alusitz

Grants can be a great way to help your jewelry business get to the next level. Read on for a list of grants for your business, as well as some tips and resources of where to look for funding options.

Once you decide to put in the time and effort of having a website for your jewelry business, make sure to use these SEO tips to optimize it.
June 13, 2022

Using SEO To Market Your Jewelry Business

by Ashley Maldonado

Succeeding in today’s digital retail world means much more than simply having a website and social media presence. Once you’ve decided to put in the time and effort to have your own website, you want to make sure it will help promote your business. This is where the world of Search Engine Optimization (SEO) comes in!

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