Consigning Your Jewelry to Retailers: Taken From Two Points of View
Metalsmith Ayesha Mayadas will give you a few pointers on how to consign your jewelry to retailers, both from a jeweler's perspective and from the shop owner side.
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Halstead Jewelry Articles
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by Brad Scott
How to Qualify for Wholesale Pricing on Jewelry Supplies at Halstead
Having wholesale status at Halstead gives you some of the best pricing on your jewelry supplies. Our wholesale and tax specialists are providing you with all the information you need to register your business and become a wholesale approved jewelry business.
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How to Build Nonprofit Partnerships for Your Jewelry Business
Jeweler and business owner Kristen Baird walks you through how to partner your jewelry business with nonprofits. She gives advice, tips, and first-hand experience so you can make the partnership mutually beneficial.
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Lobster Clasps: All You Need to Know
Learn all you need to about lobster clasps. We break down their constructions, benefits, and tips for soldering near a clasp.
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Consigning Your Jewelry to Retailers: Taken From Two Points of View
Metalsmith Ayesha Mayadas will give you a few pointers on how to consign your jewelry to retailers, both from a jeweler's perspective and from the shop owner side.
Read More
TikTok Your Way to Engaging Jewelry Video Content
Christina Grace, owner of TIN HAUS Jewelry and multi-media user-generated content creator at TIN HAUS Media, offers her perspective on the video content creation process. With 15 years of experience in show business, she expands on her methodology for producing value-driven engaging videos.
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Building Your Jewelry Business Through Transitions
Kristen Baird, owner of Kristen Baird Jewelry, talks about building your jewelry business through major transitions. She gives helpful advice from her own experiences of taking her business from hobby to full time, hiring her first employee, building a family, and more, so that you can be successful on the other side.
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5 Ways to Get More High Quality Traffic to Your Jewelry Website
In the digital age of online shopping, one way to get ahead is by attracting high quality traffic to your jewelry website. Arianne Foulks, branding and web design expert for creative small businesses, outlines 5 ways to attract the traffic you want.
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by Andrea Li
Pinterest Holiday Marketing Guide: Inspire, Influence, and Convert -
Andrea Li, Pinterest marketing extraordinaire, walks you through using the platform for your holiday marketing. With a step-by-step guide and posting timeline, she shows you how to get the most out of Pinterest for your jewelry business.
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Add Permanent Bracelets to Your Jewelry Collection
Permanent bracelets have taken off! Easily add this fun experience to your jewelry business offerings with these tips.
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by Lilian Raji
How to Prepare your Jewelry Brand for a PR Consultation -
Lilian Raji follows up her PR for Jewelry post with information on how to prepare your brand for a PR consultation. She goes through the key elements you need to have in place before you’re ready.
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Advanced Earring Post Soldering Techniques
Studio Coordinator Sylvie Alusitz gives you strategies for advanced earring post soldering. Whether your designs are irregularly shaped or you’re in production mode, follow along to make more involved post soldering a breeze.
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Jeweler’s Resources – Conversion Charts & Reference -
Keeping track of all the weights, measurements, sizes, etc. that are needed to work in the jewelry industry can be a hassle, so we compiled this list for you so you have one less thing to worry about! Jeweler's Conversion Chart
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Grant Opportunities for your Jewelry Business
Grants can be a great way to help your jewelry business get to the next level. Read on for a list of grants for your business, as well as some tips and resources of where to look for funding options.
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Using SEO To Market Your Jewelry Business
Succeeding in today’s digital retail world means much more than simply having a website and social media presence. Once you’ve decided to put in the time and effort to have your own website, you want to make sure it will help promote your business. This is where the world of Search Engine Optimization (SEO) comes in!
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by Lilian Raji
PR for Jewelry: Are you Ready to Hire a PR Company?
Thinking about hiring a PR firm? Lilian Raji, founder of The Lilian Raji Agency, a luxury goods public relations and marketing company, discusses how to know if your jewelry business is ready. She talks about what a PR company can do for your brand and shares real world stories.
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5 Tips for a Successful Jewelry Business
Making your jewelry is the fun part of owning your own jewelry business. But the reality of owning a jewelry business is that you have to run the business-side of things. Read on for our top 5 tips to run a successful jewelry business.
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Spring Rings: All you Need to Know
Learn everything you need to about spring ring clasps to help you make an informed decision. This post covers the construction, the benefits, and tips for the proper care and usage.
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by Lisa Lehmann
Family First: The Pros and Cons of Featuring Your Family in Marketing -
Lisa Lehmann, jewelry designer and mother, talks us through using your family in marketing. She discusses why it can be tricky, as well as gives helpful tips and questions to ask yourself that will help you decide what to post.
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