Blog
Halstead is passionate about supporting small jewelry businesses. Check out our huge archives of helpful articles for makers including technique tutorials, business advice, and connection to resources in our community. Craftsmen and designers alike trust Halstead for supplies and information. Our goal is to help you be successful. Subscribe to keep learning and growing in your profession.
by Lilian Raji
Thinking about hiring a PR firm? Lilian Raji, founder of The Lilian Raji Agency, a luxury goods public relations and marketing company, discusses how to know if your jewelry business is ready. She talks about what a PR company can do for your brand and shares real world stories.
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If you are interested in jewelry making but are new to the craft it can be intimidating to know where to begin. To get you started we have compiled a list of 8 great beginner jewelry making projects!
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by Erica Stice
Save money buying bulk jewelry wire. Check out these money saving tips which cover tarnishing, tangling, and how to avoid waste. Learn how to use a rolling mill to keep your costs down, too.
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Jewelers hear the same advice over and over again, photography can literally make the difference between success and failure in the field. Quality images help you to get into more shows, receive better PR coverage, and ultimately sell more jewelry. However, getting professional photos isn't always easy. Read on for tips to hire a professional jewelry photographer.
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Guest writing for a jewelry blog or publication is a great way to expand your brand reach and authority. Adriane Dalton, editor of Metalsmith Magazine, gave us great tips for improving confidence in your writing and how to pitch your ideas.
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by Robin Kramer
Read these great jewelry wholesale strategy tips from Robin Kramer, of Red Boot Consulting and Flourish & Thrive Academy, on how to WOW store buyers and keep them coming back again and again!
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Learn how to photograph jewelry on a white background for website store listings or professional marketing.
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Curious what makes handmade jewelry so different from mass-produced? Learn about the different categories of handmade jewelry and some of the techniques for each one.
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by Erica Stice
Learn what you need to start beading! We've gathered up a list of the beading tools, components, and supplies you'll want to have ready. We also have a video on finishing your beaded jewelry ends along with lots of helpful tips.
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Hiring your first jewelry business assistant is a huge step in your business’ growth! It can also make you nervous as you think about inviting someone else into your design process. We talked to jewelers who have been there, either as a new boss or as a studio assistant to give you tips on making this big step successful.
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by Bella Neyman
Being an artist isn’t easy, not only do you need to make work but then you also have to sell it. How do you stand out in the competitive jewelry space? Read Bella Neyman's advice on using jewelry exhibitions as a strategy for getting exposure for your brand.
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by Bella Neyman
As an addendum to the article, How to Use Jewelry Exhibition Opportunities to Build Your Business, we have decided to include this full length interview with Jewelry Edition (JE) founders Kat Cole and Laura Wood.
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Learn wire jewelry frame fabrication tips from one of our preferred studio teachers, Melissa Muir. She shows you step by step how to make this gorgeous wire work cuff using Halstead’s Sterling silver supplies and a beautiful cabochon!
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Marketing jewelry on Facebook isn’t always an easy task, but with a few tips you’ll be well on your way to success. Updated July 2021.
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Brenda Schweder shows how you can use her jewelry making jig tool, Now That's a Jig!, with jewelry wire to make gorgeous wire work bracelet designs.
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by Erica Stice
Ready to wire wrap? Get prepared with this article! We've covered the studio area, gauges of wire, beginner tools and some materials that you can use when wire wrapping.
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We are excited to announce Liz Kantner as our 2019 Halstead Grant Guest Judge! Liz is a marketing guru for upcoming jewelry designers and will be able to provide valuable input for our applicants.
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by Erica Stice
Play around with jump rings! I had a fun day playing in the studio with a few extra jump rings I had. Just laying them out on the bench and moving them around brought up a few ideas. These are quick assembly and soldering pieces that are perfect for beginners.
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by Erica Stice
Solder not flowing? Find out the reasons why. Jewelry soldering can be frustrating at times, but with the right knowledge, you can quickly troubleshoot the problems.
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